The beverages that include less than 0.5% alcohol in terms of volume are referred to as non-alcoholic drinks. Numerous beverages such as tea, fruit juices, and coffee are also considered as non-alcoholic drinks, whereas non-alcoholic kinds of alcoholic drinks like non-alcoholic beer and wine also fall under the non-alcoholic category. The non-alcoholic drinks market comprises everything from juices, soft drinks, to ready-to-drink tea and coffee, bottled water, and energy drinks amongst others and are the most-consumed non-alcoholic drinks globally.
The market for non-alcoholic drinks is getting bigger for a few decades on account of the swelling preference towards hydration, energy, and mixed flavors amid people worldwide. Shifting consumer needs and introduction of new flavors and product alternatives are the key factors boosting the non-alcoholic drinks industry. With hefty number of forthcoming commercial services in construction, power, and automotive sector in developing countries, the per-capita income is projected to upsurge in the coming years, thus increasing the disposable income in the regions. Growing disposable income in developing economies is anticipated to have great influence on the requirement for non-alcoholic drinks in due course. The non-alcoholic drinks market valued US$1,435.2 billion in 2013 and is predicted to reach US$1,937.7 billion by 2020, escalating at a 4.30% CAGR from 2014 to 2020. The market for non-alcoholic drinks is fired by the growing intake of coffee and tea. This is as a result of the fact that both tea and coffee have innumerable health benefits. Owing to this reason the consumption of tea and coffee has been there since several years and is assured to continue the same in the coming decades. Additionally, the pre-packaged instant tea and coffee can be easily accessible globally and this will further thrust the expansion of the market.
Furthermore, currently North America is the market leader in the non-alcoholic drinks market. Alternatively, the increasing demand for fizzy fruit-based drinks is also a high influence aspect stimulating the growth of the non-alcoholic drinks market. Although the aerated drinks’ demand is dwindling in the developed economies, yet their demand is persistent with the developing countries. And so, the preference for soda-based drinks is increasing in regions such as Latin America and Asia Pacific.
North America is the biggest market for non-alcoholic drinks worldwide narrowly followed by Asia Pacific. The US is one of the main markets for non-alcoholic drinks in North America. Though lately, because of growing health wakefulness the demand for non-alcoholic drinks has shrunk significantly, particularly amongst the younger people. As a result of this, non-alcoholic drinks market in North America is likely to have a steady growth all through in the coming years. Apart from this, snowballing consciousness about obesity is also one of the key factors confining the demand for non-alcoholic drinks in North America. The foremost makers in the non-alcoholic drinks market have presented zero-sugar and diet drinks which meet the buyers' demands of fewer calories to gratify the changing customer requests. Asia Pacific is also one of the firmest developing markets for non-alcoholic drinks. Swiftly varying lifestyle and growing disposable income are few of the key factors driving the demand for non-alcoholic drinks in this region. Emergent economies such as China, India, and Singapore amongst others are some of the main markets for non-alcoholic drinks in Asia Pacific. Due to these features, Asia Pacific is estimated to be one of the principal markets for non-alcoholic drinks in the future.
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